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USA
1972 July 15-October 15th Drive a Datsun. Plant a tree. advertising campaign by Nissan Motor Company in U.S.A. featured the famous scenic photographer Ansel Adamsᴳ in print and TV commercial. Datsun paid for plantings in local parks and in US national forests.
Oakland Tribune 27 July 1972 p28:Arbor Dayᵂ every dayV I D E O S : TV commercial: Ansel Adams (click to search)
Datsun dealers across the country are offering to plant a tree in a national forest for everyone taking a test drive in a Datsun
Datsun promotion poster (18x23 inch). b/w Photo by Ansel Adams
DATSUN NEWS AUGUST 1972 ISSUE "Ansel Adams Appears for Datsun"
cover photos are film strips from the TV commercial
DRIVE A DATSUN. PLANT A TREE. HANG A POSTER.
DRIVE A DATSUN.
PLANT A TREE. HANG A POSTER
Test drive a Datsun before October 15 at a participating Datsun dealership and we'll do something nice for all of us. We'll pay the U.S. Forest Service to plant a tree for you in a national forest. And, we'll give you a free Ansel Adams scenic poster too. (it's a $2.50 value.) You can get free balloons anywhere. Not trees. Drop by today.
July 16, 1972
Special Offer
Special Offer: Test drive a Datsun before Oct. 15, and we'll pay to have a tree planted for you by the U.S. Forest Service in a national forest. And give you a free Ansel Adams poster, too. Drive a Datsun. Plant a tree. Nice for both of us!
Japan
Nissan Green Campaign to promote national tree planting movement January 1 to March 31, 1973
Posters from the Nissan Green Campaign☁
Love Green icon
Datsun Sunny 1200 GX5 advertisement with the 'Love Green' icon
Plant a Tree
Poster from the Nissan Green Campaign☁
Web Search:日産木を植えようあなたの名前で みんなの森にᴳ
木を植えよう。
あなたの名前で みんなの森に。
Let's plant a tree.
In your name, in a forest for everyone.
日産グリーンキャンペーン 1/1~3/31
Nissan Green Campaign 11-3/31
LOVE GREEN
豊かで美しい緑にめぐまれた私たちの国。緑を愛し、はぐくんできた私たちの伝統。この大切な宝を、新しい時代にも受けついていきましょう。私たち一人ひとりの手で、緑の輪を、庭から町へ、さらにみんなの森へ大きく広げましょう。日産自動車もグリーンキャンペーンをとおして、お手伝いいたします。
Our country is blessed with abundant and beautiful greenery. We have loved greenery and have nurtured it. Let us continue this precious treasure into the new era. With each of our hands, let us spread the circle of greenery from our gardens to our towns and further to our forests. Nissan Motors will also help us through the Green Campaign.
みんなの森に木を植えよう
Let's plant trees in everyone's forests
日産自動車は、期間中に日産のクルマをお求めいただいた方のお名前で、国土緑化推進委員会に緑化資金を寄贈、各県の緑化推進委員会のご協力を得て郷土の緑化に役立たせていただきます。このための資金は 1白ごとの利益のなかから積み立てます。総額は1億5,000万円ほどに達すると予想されますが、みなさまのご協力で、全国の「県民の森」「市民の森」や「自然休養林」など、みなさまのいこいの森に一本でも多くの木を植えたいと願っています。
Nissan Motors will donate greening funds to the National Land Greening Promotion Committee in the name of anyone who purchases a Nissan car during this period, and with the cooperation of each prefecture's greening promotion committee, the funds will be used to green their hometowns. The funds for this purpose will be saved from the profits of each purchase. The total amount is expected to reach about 150 million yen, and with your cooperation, we hope to plant as many trees as possible in your own forests, such as "prefectural forests," "citizen forests," and "natural recreation forests" across the country.
あなたの町に木を植えよう
Plant a tree in your town
日産の販売店て、点検·整備をお受けになるか、中古車をお求めになってください。その方のお名前で各地の緑化推進団体等に、その地域の緑化資金を寄贈させていただきます。総額は5,000万円ほどと予想されますが、みなさまのご参加で、あなたの町の学校、公園、街路などに、さらに多くの緑を、を願っています。
Please visit a Nissan dealer for an inspection and maintenance, or purchase a used car. In your name, we will donate the greening funds to local greening organizations. The total amount is expected to be about 50 million yen, but with your participation, we hope to bring even more greenery to schools, parks, streets, etc. in your town.
あなたの庭に木を植えよう
Plant a tree in your garden
期間中に日産のクルマをお求めいただいた方には、サクラ、つつじなどの苗木のかから、風土に適したものを、さしあげます。
If you purchase a Nissan car during the campaign period, you will receive a cherry blossom, azalea or other sapling suitable for the local climate.
このキャンペーンはご参加いたいいた方にラブグリーンのカースナッカーセさしあげます。
Anyone who participates in this campaign will receive a set of Love Green Car Snacks.
日産自動車株式会社
日産プリンス自動車販売株式会社
日産自動車販売店協会
日産サニー販売店協会
日産チェリー販売店協会
日産プリンス販売店協会
Nissan Motor Co., Ltd.
Nissan Prince Motor Sales Co., Ltd.
Nissan Motor Dealer Association
Nissan Sunny Dealer Association
Nissan Cherry Dealer Association
Nissan Prince Dealer Association
Love Green
Poster from the Nissan Green Campaign☁
日産グリーンキャンペーン·1/1-3/31 [昭和４８年]
LOVE GREEN
木を植えよう。あなたの名前で、みんなの森に。
Nissan Green Campaign 1/1-3/31 [1973]
LOVE GREEN
Plant a tree. In your name, in everyone's forest.
Nissan News
No. 335 December 20, 1972 pages 139-140
"NISSAN GREEN CAMPAIGN" TO PROMOTE NATIONAL TREE PLANTING MOVEMENT
Tokyo--Nissan Motor Company has announced that the company will conduct a three-month "Nissan Green Campaign" from the beginning of next year as part of its participation in the mounting national movement toward restoring greenery and creating a better living environment.
The campaign is a massive tree-planting movement that will provide an estimated total of ￥260 million in direct monetary contributions. It will be supported by diverse promotional activities by various media.
In the conduct of the campaign Nissan will marshal the full strength of its nationwide marketing muscle, enlisting the help of all its sales subsidiaries all major retail organizations.
Main contents of the Nissan Green Campaign are as follows:
(1) A part of the profit on every new car sale made between January 1 and March 31 will be put into a "greenery fund", with the accumulated saving (estimated total: ￥150 million) to be donated to the National Greenery Promotion Committee at the end of the campaign.
(2) Every new car buyer during this period will be presented with saplings or plants at an estimated cost of ￥60 million.
(3) All participating Nissan dealers will set aside a portion of their profits on used car sales and paid maintenance repair toward individual greenery funds and donate them to their local prefectural greenery promotion committees at the end of the campaign (an estimated total contribution: ¥50 million).
(4) "Let's-plant-trees" stickers will be distributed to all new car buyers, used car buyers and buyers of maintenance repair services during the campaign period. Main organizations participating in the Nissan Green Campaign are: Nissan Motor Co., Nissan Prince Motor Sales Co., Nissan Auto Dealers Association, Nissan Sunny Dealers Association, Nissan Cherry Dealers Association, and Nissan Prince Dealers Association.
NISSAN MOTOR CO., LTD.
INTERNATIONAL DIVISION
Nissan Bldg., Ginza, Chuo-ku, Tokyo, Japan
For further information please call:
Standard Advertising, Inc. Tel. 404-9211
Akasaka, Int'l. Bldg. 10 - 16, 8 - Chome,
Akasaka, Minato-ku, Tokyo, Japan